Evangelischen Kirche in Deutschland

Case Study:
Evangelical Church in Germany

Adult education – faith courses

Challenge

  • Some believe in God, others in science, some believe in themselves and some believe in nothing at all. The Protestant Church would like to invite people to (re)discover the Christian faith.

Solution

  • Parishes and educational institutions offer courses on faith.
  • The basis for the development and marketing of these courses is a milieu-based target group manual and Geo-Milieu data.

Result

  • Courses on faith are a suitable format to engage even those milieus who are distant from the church.

What the client says

The milieu data helps us perceive the reality in the parishes more sharply. It encourages us to broaden our range of services.
Andreas Schlamm, Project Manager
Andreas Scchlamm

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